Project Background & Objective:
Service Category: Interpretation
The primary challenge was to provide clear, real-time interpretation of evolving emergency information to ensure that the deaf and hard-of-hearing community could access life-saving information without delay.
Project Description:
In March 2023, our team was tasked with providing sign language interpretation for a live, televised national emergency announcement. This involved interpreting real-time updates and facilitating Q&A sessions. Real-time on-demand interpretation services are one of the most popularly sought linguistic services recently due to the rising need for diversity in every sphere.
The client sought a reliable partner to ensure the deaf community’s access to life-saving information during the crisis. MoniSa’s accurate, calm interpretation reinforced the broadcaster’s commitment to inclusive communication, creating a strong foundation for future partnerships.
Project Scope and Objectives:
Our goal was to ensure accessibility for the deaf and hard-of-hearing community during the announcement. We aimed to accurately interpret complex information and provide clear sign language delivery.
Team Members Involved:
We had a team of professional sign language interpreters proficient in the sign language of the region and experienced in live broadcast interpretation. All our sign language interpreters have a qualified degree and relevant experience in specific industries. Trained and equipped with certificates, they excel in what they do.
Challenges Faced:
- Problem: The deaf and hard-of-hearing community needed immediate access to life-saving information during a national emergency.
- Solution: Our trained interpreters provided real-time, accessible interpretation, accurately delivering evolving emergency updates without delay.
- Outcome: Our interpretation helped viewers take timely action, with feedback showing high engagement and gratitude for accessible information.
As the emergency unfolded, our lead interpreter quickly adapted to convey critical changes live. One of our team members shared that being the bridge for urgent information in real-time was a profoundly moving experience, ensuring the deaf community could act without delay.
- Interpreting Complex Information: We had to accurately convey rapidly evolving information during the live broadcast. Allowing no scope for mistakes, our linguists showed great professionalism in delivering the service.
- Maintaining Accuracy Under Pressure: Interpreters had to stay composed and clear despite the pressure of the live environment.
- Ensuring Accessibility: Our interpretation had to be delivered in a way that ensured full comprehension for the target audience.
Solutions and Execution:
- Information Interpretation: Our interpreters utilized their expertise and preparation to accurately convey updates.
- Pressure Management: We conducted training sessions to help interpreters manage live broadcast scenarios effectively.
- Accessibility: Clear and concise sign language delivery techniques were employed to ensure accessibility.
Our interpreters worked from a prepared glossary of emergency terms and used adaptive techniques, maintaining accuracy and calm under intense pressure. This helped the deaf community stay informed and safe during the broadcast, establishing our client’s credibility in emergency accessibility.
Outcomes and Client Feedback:
The broadcasting network needed a reliable partner to ensure their emergency announcements were accessible to all. Our team’s expertise and dedication ensured that the deaf and hard-of-hearing community received timely and accurate information, enhancing the network’s commitment to inclusivity.
With over 100,000 viewers tuned in, our interpreters achieved a 100% accuracy rate on emergency updates in real-time. Client surveys revealed a 95% satisfaction rate among the target audience for timeliness and clarity. Our interpreters stepped up to deliver crucial, accessible information for deaf viewers during a national emergency, underscoring the importance of inclusivity in life-saving communication.
Client satisfaction was measured based on the successful accessibility achieved for the deaf and hard-of-hearing community during the live broadcast. They provided positive feedback which is necessary to maintain the confidence and quality of our company’s linguistic services. Adding to our credibility are such clients.
The Client mentioned “One deaf viewer expressed gratitude for the timely and clear information, saying it helped them take immediate action to ensure their safety.”
Future Collaborations:
Successful execution of this project could lead to future collaborations for providing sign language interpretation services for similar events. We are open to feedback, suggestions, and future collaboration on similar or other linguistic services.
Client Industry and Relationship Management:
Our client was from the broadcasting, emergency management, and accessibility services sectors. Effective communication and professionalism were key in managing the relationship and ensuring future collaboration opportunities.
This project highlighted the importance of accessibility in emergency announcements and showcased our team’s commitment to inclusivity and effective communication.